Making the Most of Rentals

 Making the Most of Rentals

The growth and expansion of the Dayton rental market gives couples many ways to personalize their wedding

Corinne Minard

Rental items—like chairs, tables and décor—can be easy to forget when you start the wedding planning process. However, if your venue doesn’t include them in your rental fee, they may be necessary.

According to William Richard Jaqua, CEO of HECYES, Inc., which owns the full-service Heritage Party Rentals, there has never been a better time for wedding rentals.

“The equipment has grown with the industry. It is more complex. It is more beautiful. It is more elaborate. There is a wider selection to choose from,” he says.

Jaqua, who been in the wedding rental industry since 1980, points to tents as an example. While tents 20-30 years ago were basic structures, that’s no longer the case.

“We carry a 60-by-20 pole tent made in California by Aztec that is just absolutely gorgeous. It was designed for beauty. And it’s an engineered tent. An engineered tent means that it will withstand hurricane force winds up to 90 miles per hour,” he says. “Nobody produced those types of tents that long ago.”

The range of items available for rent has also expanded. Several companies have popped up in the last couple years that specialize in unique rentals.

Kyle Foster, who co-owns Something Old Dayton with his wife, Mari, says, “We have items that you would not find at a big box rental store but the process is very similar. We rent couches and upholstered chairs and arm tables and vintage silverware, and we do custom elements and style as well. So we add a texture element to a wedding that you may have to pay a stylist to do.”

He refers to the company, which they started in 2016, as an “eclectic event rental,” as it provides both vintage and trend-driven products.
Mari says these that for those looking for a wedding with a unique feel, or those who want a Pinterest-worthy reception, renting these items can be a less expensive solution when compared to doing it yourself.

“Renting your decor saves you time and energy gathering all the stuff yourself; the space storing it before and after your wedding; the stress of trying to sell it afterwards to get some money back; the cleaning, repair and packing up and unpacking; and worrying about who’s in charge of it all. Once you factor in all these stressful tasks, renting becomes really appealing, affordable and desirable for the fact that all of these things are passed off to us,” she says.

In addition to more and better rental equipment, rental companies are also renting out their expertise in a variety of areas.